My hope when you walk though SHW’s front door is that you are greeted with a smile and a welcome. A first impression is so important in this industry and having great staff creates a lasting impression. The wine is important too.
Before I get started, I want to make a mention that our staff is amazing. They work hard every day and always stay positive! Keep up the good work Jennifer, Dave, Tina, Cindy, Lori, Maranda, Yolanda, Sarah, Miles, Kaitlin and soon to be Alex!
Last week, while on our family vacation, we took a day trip to Savannah, GA. We did a little shopping and enjoyed the beauty of the historic town. While shopping on River Street, we stumbled across a honey store called Savannah Bee Company with a Mead tasting bar tucked inside. Mead is made mostly with honey instead of grapes or hops, but you can blend it with almost anything. It’s a very unique beverage.
We walked in and decided to try some mead. There was one employee behind the bar, a younger guy with a full beard who looked like he genuinely loved his job. We stepped up with a few other couples and got started. All of a sudden this employee turned on his customer service, like a flick of a switch, the show was on. He walked us through 6 meads, telling us stories for each one. Explaining each mead and why it is unique. Discussing the notes and ingredients added to each one. Creating a whole experience for us.
I visit a lot of wineries, sadly some of which I haven’t really liked. Sometimes it’s the atmosphere, or the wine, but it always ruins the whole experience. I believe that good, welcoming and knowledgeable staff can flip that situation around instantly.
The point here is that this guy loved his job, was knowledgable in his field and had a great welcoming personality. The first thing we discussed after leaving was how much fun we had. The mead was great. Smooth, yummy, refreshing, but if the employee was not as welcoming, we would have had a totally different experience. But instead we will talk about this great store and suggest it to anyone who says, “I’m visiting Savannah, what should I do?”
Good staff can be hard to find, but we are lucky to have great employees creating experiences every day! Our wine isn’t bad either.
Courtney is an employee of School House Winery, producer of Building 6 Wines located in Dover, Ohio.